- Make sure that your website is viewable on mobile devices. Internet use is moving away from desktops as more and more people are look at websites on the go. Making sure that your website is easily viewable on a mobile device is therefore super important.
- Make sure that you have up-to-date social media links on your website, you should push out any blog posts or articles to social sites such as Google+, LinkedIn, Twitter etc as this will help increase the traffic back to your website.
- Make sure you can be easily contacted, whether this is by email, phone or a contact us form. Even through the preferred method of contact these days tends to be by email, putting a phone number on a website will help ‘legitimise’ your business.
- Make sure you are on top of your SEO management. You need to make your website easy to find, there is no point in having a wonderful website if your website doesn’t come up on search engines. Keyword research, creation and on site optimisation are all need to drive traffic to your website, they all work together to make your website search engine friendly and help improve your ranking.
Do you have any more tips?